The Michael Macfarlane Associates blog focuses on issues relevant to UHNWI families and Family Offices and the changing landscape of crisis and reputation management in an AI-driven world.
For UHNWI Families And Family Offices
This is an occasional blog where the Michael Macfarlane Associates team shares news and views that are relevant to UHNWIs and Family Offices as well as their advisors.
Reputation is the biggest unmanaged risk at most Family Offices
An unmanaged reputation risk can have far-reaching consequences for a family’s wealth, legacy, and future opportunities.
The changing role of mainstream media in reputation management
Today reputation is mediated mostly by algorithm and AI within Google Search.
AI and the death of domain authority
Reputation management strategies focused primarily on legacy media engagement are becoming obsolete.
‘Off The Peg’ Thinking Is Incompatible With The Single Family Office
The Single Family Office is like a finely tailored bespoke suit. Advisors should stop viewing them as off the peg.
Philanthropy In An Anti-Wealth Climate
Why it is vital to engage in an entrepreneurial and results-oriented manner with measurable impact.
The ‘Right To Be Forgotten’
The practical reality is that getting Google to remove content can be extremely difficult. So what can you do?
Mobilising Wealth Into Philanthropy
The mobilisation or private wealth is vital to attain the 2030 Sustainable Development Goals.
The Value Of Philanthropy
If just 0.5% of new wealth accrued as spending on philanthropy, it could mean $319 billion more per year.
The Eight Themes Of Global Change
2020 marked the end of the second era of globalisation, with big new challenges as the world heads toward 2030.